Discrete Choice Models
Discrete Choice Models analyze decisions where individuals choose one option from a finite set (e.g., car vs. bus). These models are based on utility maximization, where each choice is made to maximize satisfaction, represented as:
Uij=βXij+ϵij
Here, Uij is the utility, Xij represents observable factors, and ϵij accounts for unobservable influences. Choices are modeled probabilistically, with the likelihood of choosing an option based on its utility.
Types of Models
- Logit Model: Assumes Gumbel-distributed errors; simple and widely used.
- Probit Model: Assumes normally distributed errors, suitable for correlated choices.
- Multinomial Logit (MNL): Handles multiple alternatives but assumes independence of irrelevant alternatives (IIA).
- Nested Logit: Groups similar options into “nests” to relax the IIA assumption.
- Mixed Logit: Allows random preference variations, offering greater flexibility.
